Kiitella Trophies: 2018 Outdoor Retailer Innovation Awards


The Outdoor Retailer Innovation Awards trophy by Kiitella makes the cover of The Daily Day 3 at OR Winter Market 2018… and Kiitella is pretty thrilled. Twelve companies were chosen from thirty-two finalists, and received custom trophies for their innovative products. See the article in The Daily Day 3, pp. 12-13 (ISSUU pp.16-17)


About the trophy design: The Outdoor Retailer Innovation Awards new elegant and minimal logo — shapes representing an arrow and north star (think COMPASS) — bursts into 3D via thick stainless steel and polished brass. The four award criteria — spark, desire, function, impact — are cut through the trophy base, ie the compass dial. Company names with their winning products are hand-stamped on the front.


PrimaLoft accepting their trophy for Product of the Year: PrimaLoft Bio: 100% recycled, bio-degradable synthetic insulation.


Lisa Issenberg, the artist behind Kiitella, stumbled upon the United By Blue booth at OR… and found founders Brian Linton and Mike Cangi. Their winning Bison Puffer Jacket is filled with a new type of insulation: bison fiber – an unused byproduct from the ranching industry.

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Defend the Wilderness



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“The idea of wilderness needs no defense, it only needs defenders.” – Ed Abbey. November 9th, we celebrate 50 years of “Desert Solitaire” and Edward Abbey at our annual Customer Appreciation Party! The dress code is blue jeans, boots, and flannel – so come all ye wilderness defenders, styling the Moab Fall standard-issue wear! There will be some spectacular gifts for the first 134 through the door, and an epic raffle for prizes with local businesses around town including a helicopter ride. We’ll give you some teasers and more info in the meantime…. See you next week!!! #moab #edabbey #desertsolitaire #ds50 #monkeywrenchgang #wilderness#loveyourmother #earthfirst #crookedtrails #windingroads #lonewolves#rabblerousers #booknerds #lovetoread #utah #southwest #bookstores#loveyourbookstore #shoplocal #keepitlocal #community